More information about the project
Primary School student HAHA challenged himself to create a self branding identity. He was such a giggly character, that the name HAHA was never in question. He researched branding and concepts around the phrase HA HA. This led to the development of the HAHA clown logo through drawing in his sketchbook and refining his ideas in Adobe Illustrator.
Branding however is not just a logo, so HAHA expanded on his logo, including branded colours, typefaces and merchandise, including an awesome pair of spray painted shoes!!!
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“To practise any art, no matter how well or badly, is a way to make your soul grow.”
– Kurt Vonnegut –
